Where did my traffic go?!
11th September 2014
Website traffic, goals and revenue can go down as well as up. If the important numbers do start to head south, Crush can help! Here is a tip to identify if a particular source of traffic is particularly to blame – and if so, which one it is. In Google Analytics, select two date ranges […]
Game Set and Exact Matched
18th August 2014
Keep your variant matches close and your negative keywords closer. Google’s Inside Adwords Blog has announced that from late September, they will apply “close variant keyword matching” to all exact match and phrase match keywords. Currently there is an opt out. What does that actually mean? If a user googles a search term that is […]
Bitcoin, a financial revolution?
1st October 2013
The Bitcoin was designed and developed by Satoshi Nakamoto in 2008, although the specifics are shrouded in secrecy. It is thought the name is probably a pseudonym used by a group of people who were responsible for devising this new form of currency. What is the Bitcoin? A currency existing only in cyberspace and completely […]